Radio City 91.1FM
Radio City 91.1 FM is a subsidiary of Jagran Prakashan Ltd. Radio City 91.1 FM - India’s first & leading FM brand has been synonymous with the category since its inception in 2001. The station has ruled the airwaves, by being No.1 in Mumbai & Bangalore for over 318+ weeks* and consistent No.2* across all operating markets, reaching out to over 2.2 crore listeners across the country. (*RAM & IRS)
Radio City 91.1 FM is a pioneer in the industry with many innovative properties! We were the first to introduce humor on Radio with Babber Sher, First to launch agony aunt solving love problems with Love Guru, First to launch the biggest singing reality show in India with Radio City super Singer which witnessed 2.6 L registrations in its 7th season this year, First ever FM station to recognize the independent singers & musicians with Radio City Freedom Awards & First FM station to launch internet radio streams in India with 21 stations & counting! With out of the box innovations, ideas and well researched music forming the crux of all the programming initiatives, Radio City 91.1 FM has been able to strike the right chord with the listeners making it a pioneer in radio in India. Innovative programming and marketing initiatives have helped Radio City pioneer FM in India.
The network has expanded its footprint by carefully and efficiently adding 11 new markets after carefully selecting towns with greater SEC AB population. With the addition of the new towns and addition of Radio Mantra towns, Radio City reaches to 39 most important towns of India dominating the most important advertiser markets.
It is amongst the most awarded brands in the country. Radio City boasts of many achievements including the Best FM Station, Best RJs, Best programs & several other awards conferred upon by the India Radio Forum (IRF) & E4M Golden Mikes to name a few.
Consistently for the 5th year in a row, Radio City 91.1 FM has also been ranked amongst the top 25 companies in the country by the ‘Great Place to Work’ survey.
Radio City 91.1 FM believes that a strong workplace culture is based on trusting relationships with the employees & the stake holders. In 2015, the ‘Great Place To Work’ survey had facilitated Radio City 91.1 FM with five prestigious titles viz. India’s Best Company to work For 2015 - Rank 18; Rank 1 in Media; Best Companies for Fairness in Performance Management System - Rank 1; Best Companies in Hiring & Welcoming - Rank 2; Best Companies for Employee Participation and Involvement - Rank 3.
With engaging Intellectual Properties (IP) like Radio City Super Singer, Radio City Freedom Awards, Radio City Gully Premier League, Radio City Musical-e-Azam & Radio City Blue Carpet, the station reaches out to All SEC 12+ listeners across the nation.
Radio City believes in the philosophy of ‘Listener First’ and has structured its content basis what the listeners want, whether it is the songs that are played or the jock talk on air. For Radio City, the listeners’ preference and choice has always been the primary driver. This has paid rich dividends across markets propelling Radio City to being a category leader and a music destination for 14 years. The station thrives on an inherent programming philosophy of connecting with cityzens emotionally to make a difference in their lives.
Launched in August 2008, PlanetRadiocity.com is India's first Music Portal. Today it boasts of being India’s largest Web Radio Network. The first web radio station Radio City Fun Ka Antenna launched in March 2010, offers 24 hours of uninterrupted streaming internet radio and Live RJ hosted shows. Apart from Radio City Fun Ka Antenna, PlanetRadiocity.com has 20 other web radio streams viz. Radio City Indipop, Radio City Freedom, Radio City Smaran, Radio City Hindi, Radio City Tamil, Radio City Malayalam, Radio City International, Radio City Love, Radio City Classics, Radio City Dance, Radio City Fusion, Radio City Kannada, Radio City Rock, Radio City Electronica, Radio City Ghazal, Radio City Ishq, Radio City Metal, Radio City Faith, Radio City Wellness & Radio City Sufi.
The website also features, news, videos, access to Radio City RJs, Shows, Radio City properties and exclusive scoops on celebrities at Radio City reaching out to 1.5 million unique visitors every month.
In June 2013, Radio City launched a, ‘PlanetRadiocity’ mobile app that plays Radio City Freedom, Radio City Smaran, Radio City Malayalam, Radio City Metal, Radio City Wellness & Radio City Electronica. The app archives all the popular PPFs of Radio City like the hilarious Babber Sher which has a nationwide fan following. City centric features like the famous ‘Punch Patela’ (Bangalore) and ‘Hunter’ (Ahmedabad) can also be enjoyed through the app. Rare and exclusive videos of star visits to the Radio City studios along with Bollywood news, are added attractions.
Ms. Apurva Purohit is the President, Jagran Group.
Jagran Prakashan Ltd (JPL) is India's leading media and communications group with its interests spanning across Print, OOH, Activations & Digital covers all of India as its footprint – and is amongst one of the largest media conglomerates in the country. Jagran group publishes 12 print titles in 5 different languages spread across 15 states with over 100 editions and these include some veritable titles as the World's largest read daily, India's No.1 compact daily, India's No.1 Afternoon daily, and India's No.1 Urdu daily.
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